When we began developing Evinrude E-TEC, we listened closely to what customers, dealers, boat builders and suppliers had to say. We discovered the core, underlying requirements that boaters have for outboard engines and understood them in a way that no other manufacturer had yet demonstrated. Those needs formed the core of our mission.
Boaters told us they want:
- to use their boats, not tinker with them.
- their outboard engines to start the first time, every time.
- an engine that doesn't spend days - or weeks - each year at the dealer, waiting for service.
- an engine that doesn't cost hundreds of dollars for "routine maintenance."
- peace of mind that the use of their outboard engine is environmentally responsible.
- an engine with excellent fuel economy.
- an engine which is quieter.
- a powerful engine with strong acceleration.
In short, they wanted a powerful, efficient, clean and quiet outboard engine that doesn't require a lot of hassle, time or money to own and operate.
Sound familiar? It's probably what you want in an outboard engine. But until now, engine companies said you couldn't have it all; that there were tradeoffs. We decided we would develop an engine that didn't require you to make compromises.
And so began the process of developing the technology to meet the needs of today's and tomorrow's boater.