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9/17/2008
BRP LAUNCHES NEW ON-LINE TOOLS FOR EVINRUDE I-COMMAND GAUGE SYSTEM
BRP announces the launch of new on-line tools to enhance the utilization of the Evinrude I-Command gauge systems. The I-Command Gauge Simulator and the I-Command Network Designer make customization and component selection a very smooth process. 
9/16/2008
BRP UNVEILS NEW 2009 MODELS & INNOVATIVE TECHNOLOGY ON ENTIRE LINE-UP FOR EVINRUDE 100th ANNIVERSARY
BRP unveils additional new models and enhancements to its entire centennial 2009 model year line-up of Evinrude® E-TEC® outboards. 
5/1/2008
BRP AWARDS EVINRUDE E-TEC ENGINE
Sturtevant, Wis., April 18, 2008 – BRP awards prizes to winners of the first Evinrude® Ultimate Fantasy Fishing Experience Challenge and congratulates Domenic Theison, from Mackinaw, Illinois, for finishing first-place in the Lewis Smith FLW tournament. 
4/23/2008
BRP ADDS GENUINE PARTS LOCATION IN FLORIDA
Sturtevant, Wis., April 23, 2008 - BRP expands its network of Evinrude® and Johnson® Genuine Parts for dealers in the U.S. by adding a parts and accessories warehouse facility in Fort Lauderdale, Florida. 
3/12/2008
BRP BRINGS THRILL OF PROFESSIONAL FISHING TO THE MASSES
Sturtevant, WI, March 12, 2008 - BRP is giving away a once-in-a-lifetime chance to fish with an Evinrude professional angler and more than $175,000 in prize packages in its new Evinrude Ultimate Fantasy Fishing Experience Challenge (more details available at /en-US/Fantasy/). The free fantasy fishing virtual game is designed for participants to compete in the five remaining regular season FLW tournaments. 
3/11/2008
RAKER II PROPELLER ENHANCES ENGINE PERFORMANCE
Sturtevant, WI, March 11, 2008 - BRP expands its Evinrude® and Johnson® Genuine Parts and Accessories product offering with the introduction of a new 25-inch pitch Raker II® propeller. The Raker II maximizes engine horsepower to increase the boat’s ultimate performance. 
3/10/2008
ANGLERS CAN POWER THEIR WAY TO CASH WITH EVINRUDE PAYOUT
(Sturtevant, Wis., March 10, 2008) - For the third year in a row, BRP offers over $1 million in Evinrude® saltwater contingency payouts for anglers. Professional and regional kingfish and redfish competitors have a potential to win cash bonuses if their boat is powered by a qualifying Evinrude® E-TEC® outboard. 
2/14/2008
BRP kicks off Evinrude 100th anniversary celebrations
Miami, Florida, February 14, 2008 - BRP is kicking off its year-long 100th anniversary celebrations of the Evinrude brand at the Miami International Boat Show. This iconic brand that created the boating industry as we know it today has survived through a century of triumphs and challenges, and BRP continues that leadership into the future. 
2/7/2008
EVINRUDE MULTI-FUEL ENGINES AVAILABLE FOR CONSUMER PURCHASE
Sturtevant, WI, February 6, 2008 – High tech Evinrude® multi-fuel engines (MFE) that have
powered U.S. military branches like the Marines and Navy SEALS, and the international
defense industry, are now offered for sale to the general public through authorized
BRP/Evinrude dealerships worldwide. 
2/7/2008
BRP LAUNCHES SHOPEVINRUDE.COM – OUTBOARD ENGINE PARTS AND ACCESSORIES ONLINE STORE
Sturtevant, WI, February 6, 2008 - BRP launches its Evinrude and Johnson Genuine Parts and Accessories online shopping tool in the U.S. The new resource simplifies buying outboard engine parts, accessories, and clothing by broadening the consumers ability to find the products they need at anytime of day in just minutes. Shoppers simply log on to shopevinrude.com and with the click of a mouse and a credit card, the genuine parts they need for an Evinrude® or Johnson® outboard, Evinrude-branded apparel, or boating and engine accessories, can be conveniently ordered and delivered to their doorstep. 
1/25/2008
BRP ROLLS OUT EVINRUDE E-TEC 300 HP OUTBOARD ENGINE
Sturtevant, WI, January 24, 2008 - BRP's newest addition to the 2008 Evinrude® E-TEC® outboard engine line is now available at Evinrude dealerships worldwide. The 300-hp models, with new SLE Magnum gearcase, offer the unique combination of industry-leading innovation, performance, and ease-of-use that all Evinrude E-TEC engines provide for boaters who seek a premium power of choice. 
12/7/2007
BRP's EVINRUDE E-TEC DOMINATES AUSTRALIA'S BRIDGE TO BRIDGE WATER SKI CLASSIC
Sturtevant, Wis., December 6, 2007 - Evinrude® E-TEC® powered ski teams captured first, second and third place finishes at the annual Bridge to Bridge Water Ski Classic on Sunday, November 25. Rigged with brand new Evinrude E-TEC 250 H.O. outboard engines, all three teams set race records in the Standard Mono Open Cockpit (SMOC) class. 
12/7/2007
BRP LAUNCHES EVINRUDE DEALER EDUCATION PROGRAM
Sturtevant, Wis., December 6, 2007 - As part of its commitment to support Evinrude dealers in their retail results, BRP's outboard engine division has recently introduced an innovative dealer education program for its industry leading Evinrude® E-TEC® engines. "Stroke of Genius" is a professional dealer support tool designed to educate dealership sales staff on the Evinrude E-TEC product advantages and prepare them to sell the products to consumers. 
10/25/2007
EVINRUDE® E-TEC® CHOSEN BY LEADING ENVIRONMENTAL ORGANIZATIONS
Genoa, Italy, October 10, 2007 - Leading environmental organizations worldwide choose Evinrude E-TEC power to assist their initiatives for successful ongoing preservation of our most important natural resource – our waterways. The Tahoe Regional Planning Agency (TRPA) in California, Forever Earth in Nevada, LagoonKeepers.org in Florida and Deutsche Lebens Rettungs Gesellschaft (DLRG), Group Radolfzell, on Lake Constance (Bodensee) in Europe, all benefit from operating Evinrude E-TEC two-stroke direct injection outboard engines. 
10/25/2007
TREMENDOUS YEAR FOR BRP's TEAM EVINRUDE
Sturtevant, Wis., October 25, 2007 - Evinrude® E-TEC® power topped the leader boards at saltwater and freshwater tournaments across the nation this season, creating a buzz among the bass, walleye, redfish and kingfish professional angling circuits. BRP's Team Evinrude members and Evinrude anglers reeled in big awards and earnings; among them was Jason Przekurat, 2007 FLW walleye Angler of the Year. 


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