9/24/2009
BRP LAUNCHES EVINRUDE E-TEC RETAIL SALES PROMOTION FOR FALL
Consumers who purchase an eligible Evinrude E-TEC outboard engine, 40-hp and above, will have the opportunity to take advantage of the “Best Deal on the Water” retail promotion launched September 15, 2009. The Evinrude E-TEC promotion delivers the added peace of mind from a BRP Factory Backed Limited Warranty when purchasing a new boat and motor package or repowering with a new Evinrude engine. 
7/15/2009
BRP EVINRUDE PRO ANGLERS DOMINATE AT LAKE CHAMPLAIN
Team Evinrude angler, Scott Martin of Clewiston, Florida, took home the championship win at this weekend’s FLW Tour stop at Lake Champlain in Plattsburgh, New York. Another Team Evinrude angler and past Angler of the Year, Anthony Gagliardi finished second in the tournament. Evinrude angler, Greg Pugh, finished in eighth place. All three anglers will now compete for the ultimate win at the upcoming Forrest Wood Cup Championships being held on Three Rivers Pittsburgh, Pennsylvania, July 30-August 2.
6/16/2009
EVINRUDE MARKETING CAMPAIGN SECURES PRESTIGIOUS WIN
The 2008 Evinrude Spend More Time on the Water advertising campaign has won the Silver Effie Award, presented at an event held recently in New York City.
6/8/2009
BRP REINFORCES ITS FINANCIAL POSITION TO EMERGE STRONGER FROM THE ECONOMIC CRISIS
Despite the turbulence in the financial markets, BRP and the controlling shareholders of its parent company, have raised CAN $130 million for the purpose of further strengthening BRP’s financial position.
5/4/2009
EVINRUDE SEES INCREASE IN TOWN HALL MEETINGS ATTENDANCE
Since announcing their regional Town Hall meetings two months ago, Evinrude is pleased to report an increase of nearly 30% in attendance from last year.
5/1/2009
EVINRUDE OUTBOARD ENGINES DISPLAY 100 YEARS AT EISNER MUSEUM
The Eisner Museum, located in the Third Ward of Milwaukee’s downtown historic district will be home to the Evinrude 100th Anniversary display, with engines on display dating back to 1909.
4/28/2009
BRP LAUNCHES EVINRUDE E-TEC RETAIL SALES PROMOTION FOR SPRING
Consumers who purchase an eligible Evinrude E-TEC outboard engine, 40-hp and above, will have the opportunity to take advantage of the best spring retail incentive in the industry today. The Evinrude E-TEC More Time on the Water Spring Sales Event delivers the added peace of mind from a BRP Factory Backed Limited Warranty as well as special financing programs that will ease the process of purchasing a new boat or repowering with a new engine.
4/17/2009
BRP LAUNCHES AGGRESSIVE EVINRUDE E-TEC MARKETING CAMPAIGN
On the heels of the successful 100th Anniversary Sales Event retail boat show promotion, BRP announces a fully-integrated Evinrude E-TEC marketing campaign which kicked off April 1 and reinforces the brand positioning as the only outboard engine that lets consumers spend more time on the water.
2/12/2009
J.D.Power and Associates ranks Evinrude highest in customer satisfaction with two-stroke outboard engines in the U.S.
BRP’s Evinrude E-TEC outboard engines have been ranked highest in customer satisfaction with two-stroke outboard engines in the U.S. in the J.D. Power and Associates 2009 Marine Engine Competitive Information Study.
2/12/2009
BRP launches the Evinrude Icon Interactive Control System
BRP introduces the Evinrude ICON, a state-of-the-art digital user interface system for Evinrude E-TEC outboard engines.
2/12/2009
BRP garners prestigious awards
Launch of the Evinrude ICON system Evinrude engines #1 in customer satisfaction (J.D. Power and Associates) Sea-Doo 2009 iBR system receives: Boating Safety award from USCG Best of the Year award from Motor Boating magazine
2/6/2009
TOTEM RESORTS CHOOSES EVINRUDE POWERED TRIUMPH BOATS FOR ITS FISHING FLEET
Sturtevant, WI, January 29, 2009 – BRP and Triumph Boats (a Genmar Holdings company) have signed an agreement with Totem Resorts, Ontario, Canada, to replace their long-standing aluminum boat fishing fleet with 90 seventeen- and nineteen-foot Triumph boats powered by Evinrude E-TEC outboard engines.
12/16/2008
BRP LAUNCHES AGGRESSIVE Evinrude E-TEC BUYING INCENTIVES - Promotion includes extended warranty and low consumer financing offer in “Evinrude 100th Anniversary Sales Event”
Sturtevant, Wis., December 16, 2008 – Consumers who purchase any Evinrude E-TEC outboard engine will have the opportunity to take advantage of the best retail incentive program in the industry today. The Evinrude 100th Anniversary Sales Event promotion delivers the peace of mind and financing assistance consumers are seeking in these challenging economic conditions.
9/17/2008
BRP LAUNCHES NEW ON-LINE TOOLS FOR EVINRUDE I-COMMAND GAUGE SYSTEM
BRP announces the launch of new on-line tools to enhance the utilization of the Evinrude I-Command gauge systems. The I-Command Gauge Simulator and the I-Command Network Designer make customization and component selection a very smooth process.
9/16/2008
BRP UNVEILS NEW 2009 MODELS & INNOVATIVE TECHNOLOGY ON ENTIRE LINE-UP FOR EVINRUDE 100th ANNIVERSARY
BRP unveils additional new models and enhancements to its entire centennial 2009 model year line-up of Evinrude® E-TEC® outboards.
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